Original WW2 era Matthews’ Fullers Earth Cream tin by Rouse Bros. (London) Ltd., W.1 – Manufacturing Chemists. A beautifully designed lithographed tin with floral border detail and bold advertising text. The lid reads “Removes Roughness Redness and Chapping – Keeps the Skin Soft White and Smooth in Summer and Winter in All Climates”.
The tin still retains its original cream contents, making it a rare survivor. Both the inner lid and tin base carry extensive instructions and claims, recommending the cream for everything from blemishes and sunburn to chilblains and eczema – a fascinating glimpse into early 20th-century skincare marketing.
Period: WW2, circa 1940s
Maker: Rouse Bros., London
Material: Lithographed tin with original printed design
Condition: Some age wear and patina consistent with age, but text remains clear. Original cream remains inside (sold for display/collectors only – not for use).
A collectible piece of WW2 chemist packaging, ideal for those who collect vintage beauty tins, wartime memorabilia, or early advertising items.